If you're searching for Delighted alternatives for your small business, there's a good chance you already know why. Qualtrics, which owned Delighted, closed it to new signups in mid-2025 and has since wound the product down entirely. The old pricing page now redirects to a Qualtrics landing page that tells you the tool is no longer available. So this isn't the usual "here's a cheaper option" comparison. For a lot of people it's a migration, whether they wanted one or not.

It's worth saying what Delighted was good at, because the replacement you pick should cover the same ground. This post looks at the main options in 2026 and where each one fits.

What Delighted did well

Delighted's whole pitch was simplicity. You picked a metric (NPS, CSAT, or CES), it sent a clean single-question survey by email, web, or SMS, and it tracked the score over time without asking you to build anything. For a business that just wanted a reliable Net Promoter Score and didn't want to think about survey design, it was hard to fault. The free tier covered a small number of responses, and paid plans started low, historically around $17 a month.

The flip side is that the simplicity was also the ceiling. Delighted measured the number well and didn't do much to help you understand the "why" underneath it. If you've ever stared at an NPS of 32 and had no idea what to actually change, you've met that limit. I've gone into why that gap matters in the piece on why NPS is probably lying to you.

So the question isn't only "what's like Delighted". It's whether you want the same single-score survey, or whether the forced move is a chance to get closer to what customers are actually saying.

Google Forms

Best for: replacing the survey, keeping the budget at zero.

You can build an NPS or CSAT question in Google Forms in about two minutes, share the link, and collect responses into a sheet for free. For a business that only needs the raw scores and will read the comments by hand, this is the no-cost path.

What you lose compared to Delighted is the automation and the tracking. There's no scheduled sending, no trend line, no benchmark. You're back to counting promoters and detractors yourself. For low volumes that's manageable, and for anything larger it gets tedious fast.

SurveyMonkey

Best for: teams that want structured surveys and reporting.

SurveyMonkey has NPS templates and proper reporting, and it's a recognisable name that respondents tend to trust. As of mid-2026 the useful team plans start around $30 per user per month billed annually with a three-user minimum, so it's a step up in cost from what Delighted charged a solo operator.

It's a solid choice if you want more than a single question and you're comfortable with a research-oriented tool. For a business that specifically liked how little thought Delighted required, SurveyMonkey will feel heavier. There's more on where it fits in the SurveyMonkey alternatives roundup.

Typeform

Best for: a branded survey that people actually finish.

If part of what you liked about Delighted was the clean, low-friction survey experience, Typeform is the closest match on polish. Its conversational format suits a short NPS or satisfaction question, and completion rates tend to hold up. Paid plans start around $25 a month as of mid-2026, with response limits on the lower tiers.

Typeform gives you a nicer survey than Delighted did, but its analysis is still mostly charts. You'll see the score; you'll still do the interpreting.

Qria

Best for: businesses that want the score and the reason behind it in one place.

Qria comes at this from a different angle than Delighted did. You can still ask a rating question and watch the number, but the product is built around understanding the feedback, not just scoring it. Structured forms collect star ratings, multiple choice, and open text by QR code or link. Public reviews from Google, Yelp, Trustpilot, TripAdvisor, and Booking.com sync in nightly. Everything lands in one view.

The difference shows up after the responses arrive. Qria produces a weekly plain-language summary of what customers said and the themes coming up repeatedly, so an average rating comes with the context that explains it. On the Pro plan you can ask direct questions of your data and get answers backed by the actual responses. That directly addresses the thing Delighted left you to work out on your own. If you want the background on this approach, AI customer feedback analysis covers how it works.

Pricing is $24 a month for Starter (£18) and $51 for Pro (£38), both with unlimited responses and a 14-day free trial. There's no free plan.

Where Qria differs from Delighted in a way worth flagging: it isn't a pure NPS engine with SMS deployment and built-in benchmarking. If a single tracked score sent by text is genuinely all you need, a lighter survey tool may suit you better. If the score was never the point and you wanted to know what to fix, that's the case Qria is built for.

Comparison table

Tool Starting price (mid-2026) Free option NPS / CSAT surveys AI feedback analysis Public review sync
Delighted Discontinued No longer available Was its focus No No
Google Forms Free Unlimited Manual setup No No
SurveyMonkey ~$30/user/mo (annual) 25 responses/survey Templates Limited No
Typeform ~$25/mo 10 responses/mo Yes Some No
Qria $24/mo (£18) 14-day trial Yes Yes Yes

How to decide

If all you need is a single tracked score and you'll act on the number alone, the lightest replacement wins. Google Forms if budget is the constraint, Typeform if the survey needs to look the part.

If the score by itself never told you enough, treat the shutdown as a reason to change how you measure. A tool that reads the open-text answers and pairs them with your public reviews gives you something a lone NPS figure can't: the specific reasons behind the movement. The pillar on NPS, CSAT and CES metrics walks through what each score is actually good for, which is worth reading before you rebuild your survey somewhere new.

Frequently asked questions

Is Delighted still available?

No. Qualtrics closed Delighted to new signups in 2025 and has wound the product down, and its pricing page now redirects to a Qualtrics page stating the tool is no longer available. Existing users have needed to migrate to another platform.

What's the closest alternative to Delighted?

For the same lightweight single-question survey feel, Typeform is the nearest match on experience, and Google Forms is the cheapest way to keep collecting a basic score. If you want more than the number, a feedback platform like Qria adds analysis of the open-text answers.

Can I still track NPS after switching?

Yes. NPS is just a rating question and a calculation, so any of these tools can capture it. The real difference is what each one does with the follow-up comments, which is where the useful detail sits.